Agency Epsilon

Role Design Lead, Art Direction

Creative Mobile Website (, Geo and Content Targeted Adaptive Mobile Experience

Year 2014



Through research of its analytics, Prosight realized the 75% of its organic and search traffic was coming from mobile devices. With a sub-optimal mobile experience, Prosight sought out Epsilon to design and develop a innovative new approach to marketing content on mobile devices.


The solution was an adaptive mobile website that had the look, feel, and functionality of a mobile application, with an innovative product discovery tool and unique personalized experience based on user behavior, geo-location, and search criteria.